OPPD Puts ‘Customers First’ with Pandemic-Focused Communications
In response to the unique needs of its customers during the pandemic, Omaha Public Power District (OPPD) launched the Customers First campaign to connect people with the utility’s expanded suite of resources and support services. The campaign featured flexible messaging and tactics that were adjusted as the landscape changed over the course of 2020. Despite the uncertainty caused by COVID, OPPD’s Customers First efforts led to record-setting emergency fund donations, positive customer satisfaction, and consistent on-time bill payments. OPPD received an Honorable Mention in the Billing and Payment category of Chartwell’s 2021 Best Practices Awards for the campaign.
- To continue reading this research piece, please login using your Chartwell credentials and click the “View Resource” button.
- If you do not have login credentials, click here to connect with Tim Herrick about Chartwell Membership.
You may also like
PNM VoC Program Leverages Surveys to Improve CSAT, Operational Efficiencies
In 2019, PNM launched a holistic survey program to improve…
Duke Energy’s Street Light Repair Reporting Tool Nets High CSAT
In 2021, Duke Energy introduced an innovative tool that empowered…
SCE Leverages Rotating Outage Notifications to Advance Critical Customer Communications
In 2020, in the midst of the COVID-19 pandemic, residents…