Understand How Consumer Demographics Can Impact EV Interest

As utilities help their customers navigate the transition to electric vehicles. it’s important to understand their preferences and concerns. Consumers’ interest in electric vehicles can be impacted by their age, income, and even political beliefs, so utilities interested in encouraging greater EV participation need to target consumer messages specifically and effectively.

This infographic includes data from Chartwell’s 2023 Future Views of the Customer Survey of more than 1,500 U.S. and Canadian energy consumers.

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