Hydro Ottawa Increases eBill Enrollment with a Nonprofit Partnership
In 2015, Hydro Ottawa partnered with the Children’s Hospital of Eastern Ontario to plan and execute its annual “Go Paperless” campaign, which encourages customers to adopt online billing and an automated payment plan. Over the past four years, this strategic partnership has raised more than $400,000 for the hospital foundation and contributed to annual operational savings of more than $1.5 million for Hydro Ottawa.
The utility’s 2018 campaign dramatically surpassed all previous campaigns in online billing and automated payment plan enrollments. Nearly half of all Hydro Ottawa customers are now enrolled in eBilling, while 19% are enrolled in an automated payment plan. The utility took home Chartwell’s 2019 Silver Best Practices Award in Billing and Payment Programs for its 2018 campaign.
Attend this webinar to learn how Hydro Ottawa continuously improves its annual enrollment campaign to deliver more value across the customer experience as it achieves cost savings.
Speaker:
- Susan Barett, Communications Manager, Hydro Ottawa
Susan Barrett has been engaged in Hydro Ottawa’s marketing and customer communications programs for more than 15 years. She enjoys managing communication challenges from conception through final execution, with an ability to translate business requirements into functional solutions.
*To view this webinar, please login using your Chartwell credentials and click the “View Resource” button. If you do not have login credentials, click here to connect with Tim Herrick about Chartwell Membership.
